Managing with Aloha

  • Home: Our Philosophy
  • About the Site
  • About the Book
  • A Manager’s Calling
  • The 19 Values of Aloha
  • 9 Key Concepts
  • New Here?
  • Hire Rosa at RosaSay.com
You are here: Home / The 19 Values of Aloha / Mālama

Mālama

To Mālama is to take care of, to serve and to honor, to protect and watch over. Thus Mālama is thought of as the benevolent value of stewardship with compassion. In business it refers to the utmost care of all business assets, with particular caring for the most important ones, our human assets. Think about it: Human energy creates all our other resources, physical, financial and otherwise. Acts of caring drive us to high performance levels in our work with others: In giving we become unselfish. We forge stronger partnerships because we elevate others.

From Managing with Aloha (Chapter 15 preamble):

Mālama

To take care of
To serve and to honor
To protect and care for

To Mālama, is to take care of.

A manager is a steward of assets and caretaker of people.

Mālama calls upon us to serve, to honor and to protect.

Acts of caring drive us to high performance levels in our work with others. We give and become unselfish. We accept responsibility unconditionally.

Mālama is warm, and Mālama is personal. It comes from heart, and it comes from soul.

When we Mālama, we are better.

Continue your learning!

For a brief, single-page listing of all 19 Hawaiian Values of ALOHA within the Managing with Aloha philosophy, see The 19 Values of Aloha.

For more about values and why we choose them, see Let’s Define Values.

This is the Site Index of articles which include MĀLAMA, with comment boxes for questions, stories, and our continued learning from each other: When people speak, they give voice to values, and their personal expression of them. In Hawai‘i, we call this expression their mana‘o.

Buy the book!
Managing with Aloha is a book designed to be written in, and used as both learning resource and personal workbook. Managing with Aloha is our philosophy bible, and this site can be thought of as the sequel to the book, where you are now the featured star.

Newly released! Managing with Aloha, Second Edition

MWA2-cover-front

Book Preview:

The Core 21 Beliefs of Managing with Aloha

Read the ChangeThis Manifesto: Managing with Aloha—Yes! You Can Too!

Buy on Amazon.com
Softcover— July 2016
ISBN 978-0-9760190-1-5
Read the Publisher’s Synopsis

Managing with Aloha, First Edition
remains available while supplies last
Hardcover— November 2004
ISBN 976-0-190-0-0

Talking Story with the Ho‘ohana Community

Subscribe to our weekly newsletter:

powered by TinyLetter

Preview past issues in the Letter Archive

Recent Articles

  • Do it—Experiment! December 18, 2020
  • Hō‘imi to Curate Your Life’s Experience September 24, 2020
  • Kaʻana i kāu aloha: Share your Aloha November 6, 2019
  • Managing Basics: The Good Receiver October 18, 2019
  • What do executives do, anyway? They do values. October 14, 2019

19 Values of Aloha: Index Pages

There are 19 Values of Aloha taught within the Managing with Aloha philosophy:

Ch.1 Aloha | Ch.2 Ho‘ohana | Ch.3 ‘Imi ola | Ch.4 Ho‘omau | Ch.5 Kūlia i ka nu‘u | Ch.6 Ho‘okipa | Ch.7 ‘Ohana | Ch.8 Lōkahi | Ch.9 Kākou | Ch.10 Kuleana | Ch.11 ‘Ike loa | Ch.12 Ha‘aha‘a | Ch.13 Ho‘ohanohano | Ch.14 Alaka‘i | Ch.15 Mālama | Ch.16 Mahalo | Ch.17 Nānā i ke kumu | Ch.18 Pono | Ch.19 Ka lā hiki ola | Full Listing

Resource Pages

New Here? Start with this introduction: Reading Pathways

Additional Resource Pages: 9 Key Concepts | 12 Aloha Virtues | A Manager’s Calling: 10 Beliefs | Conceptual Index (Lexicon Morphology) | Daily 5 Minutes | Hawaiian Glossary | Sunday Mālama | Archives

Article Categories

The 9 Key Concepts of the Managing with Aloha ‘Ohana in Business Model

Key 1. The Aloha Spirit | Key 2. Worthwhile Work | Key 3. Value Alignment | Key 4. The Role of the Manager Reconstructed | Key 5. Language of Intention | Key 6. The ‘Ohana in Business Model | Key 7. Strengths Management | Key 8. Sense of Place | Key 9. Palena ‘ole

Copyright © 2021 · Simply Pro Theme by Bloom Blog Shop.